Breeze, the coffee machine designed for the Korean brand Dongsuh, reimagines the concept of coffee makers with its captivatingly soft design language and seamless integration into modern homes.
Elevating the Coffee Experience, In a departure from the usual bold designs of kitchen appliances, Breeze showcases a gentler aesthetic characterized by softened geometries and a harmonious color palette. This coffee machine embraces simple block forms, featuring a confidently cantilevered head and an adjustable drip tray that serves as a platform to accentuate the art of coffee brewing. Intuitive back-lit icons discreetly adorn the top surface, providing intuitive interaction. Their Role in Shaping Breeze.
Their journey with Dongsuh involved crafting an entirely new visual identity for their coffee machines. Drawing from extensive market research and trend analysis, we converted valuable insights into innovative design solutions. Collaborating closely with Dongsuh, they guided the entire design and engineering process, meticulously selecting cost-effective materials that were transformed into sophisticated, elevated components of Breeze.
